This news shows that Skechers (a sneakers maker) promised to a public haunted by obesity to lose weight without ever setting foot in a gym. Launched in August 2009, called Shape Ups, allowed the Skechers to became the second best selling brand of tennis in the United States in 2010 with 9% market share, behind leaders Nike and Adidas ahead, owner of the brand Reebok .
It's not directly related to investing, but it illustrates how people can be persuaded by dumb things like that. Who can dare to expect that bubbles are not recurring?
Saturday, May 21, 2011
Why bubbles exists?
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